Best AI Writing Tools: Top Software for Content Creation

Best AI Writing Tools: Top Software for Content Creation


1. ChatGPT


I would be remiss if I didn’t mention the free tool that brought AI writers to the forefront of many marketer’s minds: ChatGPT.

Open AI launched ChatGPT to the public on November 30, 2022.

But because of ChatGPT’s free access and easy conversational chat based in natural language processing, it increased the comfort level of AI copy generation for many of us—even though many AI content writing tools existed prior to its launch in 2022.

ChatGPT, one of the most popular AI models developed by Open AI, is widely used by writers, marketers, and businesses. With its ability to generate coherent, human-like text, ChatGPT can assist in everything from brainstorming topics to drafting entire articles. Its advanced language model enables users to input prompts and receive responses that feel conversational and engaging. While ChatGPT excels at creative writing, answering questions, and summarizing content, it’s also versatile for other applications such as drafting emails, creating social media posts, and generating content ideas.

It’s also come a long way from the GPT-3 we were all first experimenting with: ChatGPT-4o was recently released with expanded functionality and is available for anyone to try.

Who would benefit from using ChatGPT?

If you’re exploring AI writing software, the free vision of ChatGPT is a great start due to its simplicity; it’s incredibly user-friendly and doesn’t require more than a question or prompt to get started.

Pros:

  • High-quality, human-like text generation.
  • Adaptable to different tones and styles.
  • Useful for brainstorming and full content creation.

Cons:

  • May require human oversight for factual accuracy.

2. Jasper AI

Jasper AI (formerly Jarvis AI) is the best overall option for an AI writing app. It produces some of the best output for different types of content, including listicles and short copy snippets. It’s easy to use, and there’s nothing like its long-form assistant.

Jasper’s long-form editor is its crowning jewel. You can give Jasper a command in human language, and it’ll start writing.

But there’s so much more under the hood than just this document editor. Templates, recipes, add-ons, they’re all useful.

As per.ai is known for its vast range of templates and tones, making it a favorite among digital marketers and content creators. Jasper's “Boss Mode” allows users to generate longer articles and gives the user more control over the output, making it perfect for blog posts, product descriptions, and SEO-friendly content. Jasper also integrates with other platforms like Surfer SEO, enabling users to optimize their content for search engines while they write.

Pros:

  • Extensive customization and tone selection.
  • Integration with SEO tools.
  • Great for generating long-form content.

 
Best AI Writing Tools: Top Software for Content Creation

3. Copy.ai

Copy.ai offers various writing tools, from social media captions and product descriptions to blog outlines and email copy. Known for its user-friendly interface, Copy.ai is great for marketers and writers who need quick content ideas or drafts. It has specific templates tailored for sales emails, Instagram captions, and more, allowing users to create engaging content quickly. Copy.ai also has an option for brainstorming, which is beneficial for overcoming writer’s block.

·         Keywords

·         Unique insights or beliefs to add to the blog

After a few inputs, the AI-generator then scrapes search results and builds a blog post outline, provides a few talking points for each heading or a full draft, and includes a list of keywords that the article generator should include.

After you build an outline, you then have to copy it and manually enter it into the blog creation workflow, and it can take a bit of time to both generate the outline and the article.

Pros:

  • User-friendly and easy to navigate.
  • Wide range of templates.
  • Offers free trial with limited features.

Cons:

  • Less control over lengthy content generation.

4. Writesonic

If you write a lot of marketing copy and want to automate it, Writesonic might be the solution for you.

They have tons of templates for this specific purpose. You can use it to create anything from a LinkedIn description to ad copy meant for Facebook or Google.

Features

Writesonic is your average automated article-writing software, at least in terms of features. It has templates to get you started, a simple content creation process, and support for multiple languages.

More specifically, these are the main features of  Writesonic:

Tons of marketing templates – Site copy, digital ads, or product descriptions, they’re all here.

Long-Form Assistant – Although it’s focused on short-form copy, Writesonic also has a long-form assistant.

GPT-3 – OpenAI’s model for AI writing seems to be everywhere. Writesonic is no exception.

Over 50 templates – They have some long-form, but most of them are focused on shorter copies.

Simple process for content creation – Fill in some details about your copy, press “Generate,” and let Writesonic work its magic.

Multi-language support – Writesonic supports 24 languages.

Pros:

  • Strong SEO-oriented content.
  • Rapid content creation.
  • Great for marketing and social media content.

Cons:

  • Limited customization for long-form content.
    Best AI Writing Tools: Top Software for Content Creation

5. Rytr

Rytr is a budget-friendly AI writing tool with capabilities for generating everything from blog posts to emails. It’s especially popular among small businesses and freelancers due to its affordability and variety of use cases. Rytr’s interface is simple, and the platform includes several use-case templates like blog sections, business pitches, and even song lyrics. It also offers multilingual support, making it suitable for international users.

A quick look at Rytr’s capabilities

Similar to Jasper.AI, Rytr struggles with highly creative content or subjects that require specialist knowledge because it drafts content based on consensus information.

And, strangely, it gives you the option to select a creativity level and indicates choices for content that’s less factual.

It can help you save time with general marketing copy tasks, like emails, landing page copy, review and customer support replies, and social posts. It also has a plagiarism checker.

Pros:

  • Affordable pricing.
  • Supports multiple languages.
  • Good for short-form content and quick ideas.

Cons:

  • Not as robust for complex, long-form content.